UX/UI DESIGN

that drives results

I’m the data-driven product designer you need to bring your ideas to life.

Miguel Barrera - Data-driven product designer based in Colombia. Design in Figma. Develop in wordpress.

SOLUTIONS FOR YOU

Let’s work and launch your MVP, iterate until you achieve PMF, or ship features to grow your product.

FOR STARTUPS

MVP DESIGN

Get funded. Get users. Get started with your digital product.

FOR STARTUPS

MVP DESIGN

Get funded. Get users. Get started with your digital product.

FOR STARTUPS & COMPANIES

PRODUCT DESIGN

Revamp the design. Optimize UX. Unlock new features. Grow by a factor.

FOR STARTUPS & COMPANIES

PRODUCT DESIGN

Revamp the design. Optimize UX. Unlock new features. Grow by a factor.

FOR EXISTING COMPANIES

TEAM EXTENSION

Supercharge Your Design Team. Dedicated Expert. Accelerated Projects.

FOR EXISTING COMPANIES

TEAM EXTENSION

Supercharge Your Design Team. Dedicated Expert. Accelerated Projects.

Crafting Custom Solutions for Unique Design Challenges.

Brand design CMS Development Startup UX-UI Design Web + Mobile app
A platform where anyone can create publications and sell books quickly and securely. Focuses on promoting new and unknown authors.
15% increased

registrations M.o.M

10% increased

sales M.o.M

Boost to 3 posts

average by writers

Brand design Startup UX-UI Design Web + Mobile app Web Design
Customela is a Colombian legal contract app to streamline the contract creation and filling process for users on any device.
2/3 reduction

in typing errors

5x increased

contract completion speed

3x increased

contract verification speed

Web app UI Design Web Design
Keller Offers Real estate iBuyer to speed up the selling process for real estate agents. Responsive desktop web app + website redesign.
20% increased

applications to program

40% reduction

in time to take action

55% increased

agents productivity

Work with a product designer that speaks your same startup language.

GOALS TO SUCCESS

Our UX/UI process integrates business objectives with user-centered design principles. Ensuring your product achieves both success and user satisfaction.

STAGE 1

DISCOVERY

Brief & onboarding
Product / business goals
MVP scope
Market research

STAGE 2

UX DESIGN

User persona
User journey map
Information architecture
Moodboard
Concept strategy
Wireframes

STAGE 3

UI DESIGN

Low-fi mockups
High-fi mockups
Prototypes
Responsive & adaptive
UI style guide
Design system

STAGE 4

HAND-OFF

Documentation
Figma handoff
Support implementation

Unlock Growth through UX/UI Design

Skyrocket Engagement

Keep users hooked with intuitive and delightful experiences.

Elevate Brand Perception

Design that reflects your brand values and builds trust.

Slash Churn Rate

Reduce user drop-off with a seamless and frustration-free interface.

Maximize Customer Delight

Craft user journeys that exceed expectations and drive loyalty.

FAQs

The process is broken down into three overarching phases. The first phase is discovery, where we learn about your product idea, business goals, industry competitors, and end users. We then move into the design phase, where we follow a user-centered design process to reach a final design. The designs are then handed off to the development team for the third and final phase. They will implement the design through code, make any needed adjustments, and help you launch.

We handle many different types of projects, and the stages will depend on what your needs are: simple updates, redesigns, “I have an idea but I’m not sure how to get it done,” and “I know exactly what I want.”
    •  Discovery workshop (Typically 2-8 hrs)
    •  Design (Typically 1-8 weeks)
    •  Development (Typically 1- 16 weeks)
    •  QA testing (1-2 weeks)

The timeline varies depending on the project and scope. The best way to find this out is simply to talk to us!

Our mission is to not only design and develop beautiful digital products for your team but to also meet and exceed your business goals.

UX design not only creates intuitive and enjoyable experiences for your end-user, but also provides business value by enhancing revenue and reducing future costs.

The design process can change depending on the stage of your product. At a high level, we follow a user-centered design process, starting with brand discovery calls with your team to get to know your business goals. We then move on to user research, and finally to high fidelity design, prototyping, and usability testing.

Usability testing is a vital part of the design process to test out a prototype of your concept. The goal is to identify problems in the design before launch, effectively saving on future costs of redesign and redevelopment.

We will create the design as close to your team’s vision as possible. Although we will give design recommendations based on best principles and advocate for the end user, you have the final say in all design decisions.

You may need to adjust your content. It is extremely important that the design you accept in Figma will be able to handle the content with which you populate your site. If you’re ever uncertain about what you design will or won’t be able to handle, simply talk to your team and we’ll be happy to walk you through it and ensure you’ll be happy with the end result. What you see in Figma is exactly what you get!

We use a blended rate for our projects. We only bill for strategy, design, and development hours. All ancillary services that going into making the project a success, such as product management, project management, testing, and quality assurance are included in the blended rate.

Your assigned designer will make the update, you approve, and we implement the update according to our agreed-upon rate. This amount may be less if we use the hours in your maintenance package, and more if we use hours beyond that package.

Your Project Manager will provide an estimate for the update and get approval from you prior to implementing a change. The rate will depend on if we use hours from your maintenance package or if you decide to pay for additional hours of time.

Let's work

Get in touch

Miguel Barrera - Data-driven product designer based in Colombia. Design in Figma. Develop in wordpress.
Ready to supercharge your startup?

Schedule your Free UX/UI design session today! Let’s achieve your project goals.

Let's work